Blogging is a key part of online networking. You can open doors for yourself by having your blog get a reputation online. You can get your voice heard and make a small side income through paid blogging, or go full-tilt and use blogging as a key marketing channel for your small business. Read on to find out how to blog for fun or profit.
Pick a theme which is conducive to SEO. This will improve your rank in major search engines, as well as make sure your site runs efficiently and quickly. This is the era of instant gratification, and readers will go elsewhere if they have to wait for 1000 graphics and plug-ins to load. If they have to wait too long, they’ll exit your blog and search for another one without ever viewing your content.
Don’t overdo any element on your website, such as advertising or keywords. These things cause search engines to lower your ranking, making your site useless. Write in a natural manner which is enjoyable to read.
Maintain your blog’s integrity by posting on a regular schedule. People are starting blogs all the time, and if you don’t post new content on a regular basis, readers will seek out bloggers who do. With the exception of major holidays, every day should be a blogging day.
While text talk is becoming increasingly common in everyday conversations, you should avoid using it in your blogs. Use proper spelling and write out all words. Relying on text speak will make people laugh at you and lower your reputation as a marketer.
You should aim to use short yet relevant content up near the link bar. Link bar levels are popular hotspots. One piece of information you can insert here is your total number of subscribers. Remember that the bar is an aid, and is less noticed at either end of posts.
Your blog is public and the entire world has access to it, don’t forget! You voice could influence the actions of many people. This idea is often an empowering one, and even without monetary incentive this benefit alone drives many people to blog.